Green consumer trend in Kenya has seen Eco-Tourism Kenya (EK) spurred to produce a Green Directory who sales have consistently risen since the production of the first copy. The directory is a guide to holidays, services, green products and recycling options in Kenya and East Africa.
Ecotourism Kenya launched the first Kenyan directory in January 2008, and sold 1,500 copies. In November 2008, 2,500 copies of the edition were distributed in international and local workshops, seminars and shops in Nairobi. The second edition has just now been published, and a third directory is due in October.
The organization, founded in 1996, exists to promote sustainable tourism in Kenya, but its move to alert consumers to the greenest of green options is now taking on a life of its own. The directory catalogues a growing number of producers and suppliers, who according to the organization, have realized their responsibility in sustaining the environment for future generations. It contains information on the eco-rated facilities and corporate members of Ecotourism Kenya. It also provides listings of “green” products and services in Kenya, and recently in Tanzania, including services for water conservation, solar energy, wind energy or using recycled or 100 per cent natural materials. In addition, it contains a list of recycling and incinerating firms in the country.
It is designed, says the content manager Grace, “to help people make green choices”.
For many Kenyans, it’s an aide that is way overdue. Householders searching for ways to dispose of household waste other than open fires that are contributing to toxin levels in Nairobi and its food chain six times higher than legal limits in Europe are often stuck behind a lack of information on the alternatives.
Likewise, the guide now spells out water recycling options, exactly as the country grapples with annually deepening water shortages.
Over time, the green directory has added green events while looking to widen its scope to the larger East Africa.
Written by Stella Kabura for African Laughter
Newer news items:
- Kenya takes to the sweet taste of the avocado market - 01/03/2012 13:17
- Farmers stay in teabags as trade policy slashes the market - 01/03/2012 13:15
- Kenya still short as world maize prices fall - 01/03/2012 13:10
- Coffee set for prolonged surge in prices on short harvests - 01/03/2012 13:08
- Turmeric emerging as a cure-all - 01/03/2012 13:06
Older news items:
- New research proves beetroot as health super food - 01/03/2012 13:03
- Eastern farmers move back into cotton on price revival - 01/03/2012 12:46
- Precious gums emerge as new sector for north-east - 01/03/2012 12:45
- Wfp rolls out training and funds to source smallholder maize - 01/03/2012 12:36
- Kenyan farmers to get trained on greenhouses in south africa - 01/03/2012 12:30